Click HERE to watch a brief interview of Neville Isdell, former chairman and CEO of the Coca-Cola Company on his book "Inside Coca-Cola: A CEO's Life Story of Building the World's Most Popular Brand"- Discover how a social worker major became the CEO of Coca Cola?
- Learn which markets are on the move.
- How do you lead in a global competitive environment?
- Why is culture so important?
- Is government regulation an impediment to business activity or is it a necessary dimension of business?
Find out!
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